Google's Privacy Policy Gets Look From Attorneys General

By now we've all been shocked by how much information the major search engines collect and store about each of us. The reach now extends into our cell phones and possibly even into our contacts.

On March 1st, Google implemented a new, single privacy policy, replacing it's patchwork of more than 50 separate policies spread across its product line and services. In the wake of Google's new privacy policy, the Attorneys General in a majority of states are calling foul.

Speaking for at least 35 state attorneys general, the National Association of Attorneys General complains that the new policy violates consumers' policy by sharing personal information across Google's services without providing an explicit "opt in" or a meaningful "opt out" option.  NAAG sent a letter to Google's Chief Executive Officer, Larry Paige, requesting a sit down.  The NAAG letter states, in part:

Google’s new privacy policy is troubling for a number of reasons. On a fundamental level, the policy appears to invade consumer privacy by automatically sharing personal information consumers input into one Google product with all Google products. Consumers have diverse interests and concerns, and may want the information in their Web History to be kept separate from the information they exchange via Gmail. Likewise, consumers may be comfortable with Google knowing their Search queries but not with it knowing their whereabouts, yet the new privacy policy appears to give them no choice in the matter, further invading their privacy. It rings hollow to call their ability to exit the Google products ecosystem a “choice” in an Internet economy where the clear majority of all Internet users use – and frequently rely on – at least one Google product on a regular basis. 

For its part, Google claims the new policy will be easier for all to understand.  For our part, this Blog adheres to a simple basic principle: when conducting search and post activities on line, we keep in mind that we are creating a searchable and reviewable record.

Everyone seems to know the difference between posting content on sites like Google+ and YouTube and having their deepest darkest searches tracked.  In the former context, the user usually intends for the content to be discovered.  For example, we here at this blog wish our Clarkston Legal video on YouTube had more than 45 views in two years; my son thinks that's lame.

In the latter context, on the other hand, folks are sometimes embarrassed by what pops-up in the form of advertisements that the mighty and all-powerful web spider has determined to be relevant to a particular individual.  Such ads are displayed based on the aggregated content and personal information collected by the service provider.

This chapter just lets us know that privacy law is a fast-growing area of law that will take on increasing significance.  Stay tuned for the flow of developments as the lawsuits start to pile-up.

www.clarkstonlegal.com

info@clarkstonlegal.com

150 Posts & Counting; Thank You Readers!

Since March 2009, we here at the LawBlogger have had the distinct privilege of posting law-related content via the Oakland Press in Pontiac, MI.  It has been a great relationship.

Over the past two and a half years, we have posted 150 times to this blog, attracting over 40,000 page views.  Very small by national standards, but we're proud of our readership.

On a daily basis, we know that many of our readers scan and absorb fresh content by:

• checking their email(s);
• perusing their news feeds;
• browsing several on-line newspapers and trade publications;
• surfing their social media feeds; 
• actually reading a home-delivered newspaper (old school); and
• occasionally watching news on television or the Internet.

We also know that our readers only have a brief moment to read our posts, so we try to make that moment count.

Going over some of our first posts was painful; the posts were soooo long, laden with detailed links.  When we first started blogging, I think we tried to publish a law review article in each post.

As a result, no one read past the first 3 paragraphs and we were only able to produce one or two posts a month.  That is no way to develop a readership.

When blogging, less is more.  Get to the point; stick to the point.

Thanks to our readers that have hung in there over the years.  We appreciate your feedback and comments.  Please keep them coming.  For our part, we will continue to deliver frequent relevant law-related content for your perusal.

info@clarkstonlegal.com
www.clarkstonlegal.com